Dubai Tourism Platform


A Global Platform As
Spectacular As Dubai Itself

From more than 20 separate websites to a single, streamlined destination: the new — a hyper-personalized, end-to-end digital travel experience architected from the ground up to drive everything from consideration to conversion to advocacy. Designed to cover nine markets in six languages as an responsive web experience with a dynamic and intuitive engine that serves content based on the user’s location, interests, preferences and browsing history. The platform’s custom-built tools and resources include a robust trip planner, event publishing calendar, deals engine, pre-packaged itineraries, Trip Advisor-integration and smart search capability.

Role: Art Direction / UI / and collaborative UX
Team consisted of: Darrin Amellio,
 Geo Sosa and Chris Bosler




Step 1:

Select your favourite activities, events and experiences. Click the suitcase icon to save favourites to your My Trip itinerary. You can add as many activities, events and experiences as you like. To access previously saved items, just sign in to your account

Step 2:

Organise your trip. It's easy to customise your travel plans. Simply drag and drop your saved favourites to specific day. You can even switch your days around by dragging each day up or down.

Step 3:

Take it with you. Simply download our free iOS or Android app to your smartphone or tablet, log in and your My Trip itinerary will be instantly accessible. You can use it off-line, download as a PDF and share the details of your upcoming visit with friends.